53 Trade-Ins a Month: How Koons Motors Changed Its Used Vehicle Acquisition Strategy

The benchmark number in used vehicle acquisition right now is 53. That’s how many trade-in appointments Koons Motors generates every month from their existing customer database — not from auction, not from appraisal lane walk-ins, not from third-party lead providers. From past buyers who are contacted proactively, qualify through an AI-driven conversation, and book an […]